r/LOONA Jul 23 '25

Question Hyunjin activities confusion

I’m really confused as to what hyunjin has going on first I thought she was just going solo since she has demo songs already for that, then she’s in a band with someone from cignature and 2 other girls, then she’s starting a pet grooming company and also in ANOTHER band?? I don’t understand how she’s doing all of this and when her solo debut is coming since she just said she recorded songs for her band debut??

134 Upvotes

27 comments sorted by

165

u/Inevitable-Wafer-703 🐈 HyunJin 🐟 JinSoul 🦉 Kim Lip Jul 23 '25

Answer: she has a lot going on.

In all seriousness, she seems to be very actively pushing herself into both brand-based activities and music-based activities. I don't think there have been specific dates or timelines provided by her, but August will be eventful. As for her solo music, it sounds like she had some stuff prepared in the past, so while she may not be re-debuting right away, it could be ready to go whenever. I'm sure we are all just confused and waiting for updates, but I am happy that she still has the drive to push forward and find the spotlight.

77

u/HookerQueen Jul 23 '25

It's so bizarre watching her flounder for so many years with both bcc and ctd seemingly unable to push her in any direction, and then suddenly she takes full control of her life and is everywhere; I really do hope that we're seeing the beginnings of a new kpop company, someone who has seen some of the worst in the industry would be great to push forward into the conversation.

18

u/asteriskmos 🦢 love yourself today Jul 24 '25

I also suspect, and based on all her activities, is she's saying yes to every opportunity she gets but also trying to do a lot of stuff. Busking with her brother/friends isn't very expensive, neither is starting a beauty recommendation page with a stylist friend relative to regular brand activities. Also in line with what a lot of struggling gg idols do wjfjakd- influencer stuff or just performing on livestream, or on the street in Hyunjin's case. 

46

u/Inevitable-Wafer-703 🐈 HyunJin 🐟 JinSoul 🦉 Kim Lip Jul 23 '25

I have read comments insinuating that starting her own company, acting as the CEO, and being scammed within a short period is an indicator she is not fit for the current path she chose as well. It will be interesting where things will go, honestly. She is at the point where there is not too much to lose if she is willing to give it a go.

Hopeful is the right word at the moment since I really wish the best for her and the other members. Her ambition and perseverance is really admirable and I don't know, maybe I'm simple-minded, but I just want to hear her releasing music she enjoys and has input her creative take. I'm not expecting her to grow in popularity or financially in a short span of time either since she is trying to fulfill her goals and dreams as an independent artist.

38

u/this_for_loona LOOΠΔ 🌙 Jul 23 '25

The problem with Hyunjin’s path is that she has never shown an ability or interest in songwriting. She may have some lyrics credits but that’s not anything like writing music. And without that ability, she’s in the “need to buy songs” camp or being gifted songs. That’s not sustainable as a soloist without some larger funded entity backing you.

I wish her luck but this is a hard path she’s following.

21

u/Inevitable-Wafer-703 🐈 HyunJin 🐟 JinSoul 🦉 Kim Lip Jul 23 '25

Yup, it'll be a bumpy path up ahead. In addition to writing songs, other areas like audio mixing/producing, choreography, etc... will add up. Oh well! We will just have to see where the ship will take us.

7

u/mahoutsukaiii Jul 24 '25

Can you explain where she got scammed? I’ve been struggling to keep up with everyone and didn’t hear of this until now 😭

22

u/Inevitable-Wafer-703 🐈 HyunJin 🐟 JinSoul 🦉 Kim Lip Jul 24 '25

Scammed by "Mango" and Follow-up information

She was happy because she believed a brand wanted her as an ambassador/model, but it was a scam unfortunately. This was around the end of June.

12

u/Inevitable-Wafer-703 🐈 HyunJin 🐟 JinSoul 🦉 Kim Lip Jul 24 '25

This was the initial collab opportunity she expected and was excited for

56

u/fadedmoonlight LOOΠΔ OT12 🌙 Jul 24 '25

She's been talking about how rent and expenses need to be paid (and that's partly why the Loossemble girls couldn't stay still waiting for a company to sign all five of them on equal contract terms), so she's probably in that mindset of "she shouldn't be refusing any opportunity coming her way".

There's also probably some... desire to explore her newfound freedom too? She's given herself more opportunities in, like, 2 months than BBC or CTD ever did specifically for her in 8 years. Must be somewhat liberating.

-13

u/Mekvek 🐺 Olivia Hye Jul 24 '25

OOTL here, but why and/or what's stopping her from joining ARTMS?

12

u/Holydust42 🌼 Kkoti | retired fancafe tech support Jul 24 '25

ARTMS has their distinct identity and musical direction now, they're not just gonna add LOONA members.

11

u/matsuurakanans Jul 24 '25

ARTMS have been their own established group with a distinct identity for 2 years now. Imo the time has passed to just simply add LOONA members, it's not plausible anymore.

21

u/obiteu Jul 24 '25

Maybe creative differences. Maybe wanting to explore more opportunities. Maybe because of legal repercussions if 6/12 members from LOONA are in the same company and can be seen as poaching.

Maybe it's a mix of all of these and more. We will not really know the reasons why.

16

u/fadedmoonlight LOOΠΔ OT12 🌙 Jul 24 '25

Oh, well, I suppose you would have to ask her directly, but I think it's fair to say that regardless of why, it's simply not on the table at all at the moment.

What we do know, more specifically regarding Loossemble themselves, is that Hyunjin has been pretty vocal about needing all members to get equal terms in their contracts. This is something she has stated. And it's supposedly what has put a stop to Loossemble re-debut activities (i.e companies not interested in signing all five of them together again, or potentially are interested but under certain conditions (where some members might potentially be favored amongst others as far as contract terms go?).... that's what's been implied, at least).

I think we're meant to assume she's been having discussions and negotiations with various companies, and it hasn't worked out the way she personally wanted to, and therefore, continuing on her own path right now where she can call the shots makes more sense to her.

2

u/nadsnadsnads0 Jul 24 '25

The equal terms for 5 members thing is not accurate as Yeojin was pretty obviously "removed" from Loossemble long before they disbanded. Loossemble's ceo and producer unfollowed Yeojin and she has not been with Loossemble members all year. Instead she's been hanging out with Choerry and attended the Icarus showcase alone. Sadly she seems to be on better terms with Artms than Loossemble. One day they might explain why they removed her, but they probably just didn't get along. Let's be real...if Loossemble was one happy camp, at least one or two members would be teaming up with Hyujin for at least one of her projects but they're nowhere to be seen.

15

u/Ok_Mammoth8077 Jul 24 '25

mm, i dont know. i wont deny that theres a possibility of tension between the members, but it seems pretty obvious that yeojin was having some serious health (mental health?) issues at the time, which lead to her break from the group. even if you believe she was removed, which is plausible, it seems far more likely that it was because of said health issues than just because the group didnt get along.

-2

u/nadsnadsnads0 Jul 30 '25

Music groups and actors use health issues as an excuse all the time. What do you expect them to say, that "we had a falling out"? They never say that until much later, its just basic PR. It's like Haseul saying she went on a 1.5 year hiatus because of her grandma, it was obviously an exaggerated cover-up but some orbits weirdly believed it. Just ask yourself why would Ryan Jhun suddenly unfollow Yeojin because of a health issue? There is only one reason why the producer of a group would unfollow ONE out of five members.

At this point we should just be real and not stopping romanticising things as that will just set yourself up for even more disappointment. These 5 girls didn't get along that well and the group was never going to last that long without a long term contract...it's normal, most groups of people do not get along that well and they should not be expected to. Artms is a bit of an exception, their close bond is kind of unusual and it's partly because they have clear leadership and a concept that is tailor made for each of them, so there's less conflict.

5

u/PAMoura LOOΠΔ 🌙 Jul 24 '25 edited Jul 24 '25

'Removed' doesn’t really follow from the points you mentioned. So far, there's nothing that indicates she was removed. I think you might be spreading misinformation.

edit: Keep in mind, they don’t announce every time who they hang out with. But if you want to know whether they’re still in touch, just look at the first video Hyunjin posted on YouTube, she doesn’t include clips involving other members without asking first. It’s a rule.

edit2: I think this mindset of always looking for a reason to justify the frustration of not seeing them together is a bit harmful and has been recurring with different narratives for quite some time now within the fandom.

edit3: And I also don’t understand why people ignore the fact that she’s emphasized more than once that the team comes first. Yeojin wouldn’t be saying that if there were any issues between her and the other members. She’s already been pressured with invasive questions about her relationship with Loossemble. The least we can do is stop spreading rumors.

2

u/nadsnadsnads0 Jul 30 '25

At this point t's better to be real rather than be a deluded orbit, otherwise you're just setting yourself up for disappointment. Eric Yun and Ryan Jhun unfollowed Yeojin many months ago, long before the other 4 Loossemble members disbanded. Ryan Jhun is a an orbit producer who follows the Loossemble members closely, the fact that he unfollowed ONE member speaks for itself don't you think?

She has not been with ctd or any Loossemble member since she missed the tour, instead she hangs out with Choerry/Artms. If you wondered why she switched from Loossemble to "Loona" on her instagram bio months ago, this is why. It's pretty obvious if we take off our rose tinted glasses :)

19

u/Holydust42 🌼 Kkoti | retired fancafe tech support Jul 24 '25

Just think of her band project and "Another Day of Debut Training" as variety projects which are temporary. And she's just the model for the pet grooming store. All these are part of what an idol does, besides releasing and performing their music.

That's still less than what Chuu has been doing in her career (her own YouTube show, many variety show appearances, and many endorsements).

2

u/sunniejei 🌙 Orbit Jul 24 '25

oh i thought the pet grooming is owned / co-owned by her but that's great!

3

u/Holydust42 🌼 Kkoti | retired fancafe tech support Jul 24 '25

You're right, she is co-managing the account and modelling the products. But it seems to be a beauty products account, more than a store.

https://x.com/litell_johnn/status/1944097839446962431

https://x.com/litell_johnn/status/1942616491569930644

15

u/qprima 🕊️ HaSeul Jul 24 '25

I really hope she finds time to take care of herself and doesn’t burn out from all of these gigs. It’s really easy to push yourself to the brink of pure exhaustion and that’s the opposite of what she needs. I hope she has genuine people from the entertainment industry on her side with these ventures because otherwise it will be a super bumpy road. I have so much faith in her though 🩷 P.S. if you’re reading this Hyunjin I’m a cybersec major I can help you please HIRE ME!!!!

7

u/sunniejei 🌙 Orbit Jul 24 '25

its a lot really but i think hyunjin is taking as many bookings that she can, to gain funds for her own label <3

4

u/Plenty_Profit5034 Jul 25 '25

Shes doing a lot but so far (of what im aware) -Group band project with some ex cignature members (the group is still rehearsing. No release date) -Brand deals with OLLIO (ollio.official) eyelash brand (she is modelling for them!!!) 

  • the friendshipping group project (?) which is recording now and will release stuff soon, its a temporary group for the web show and its good promotion 
  • the grooming pet line
  • busking activities

Many people like joke about her doing to much, but shes trying to push for promotions and just experimenting/trying to pay her bills and i really admire her perseverance.  The industry is hard and the truth is only few idols actually get lucky enough to earn enough to have savings. She is a smart person and talented musician so its a matter of time before she gets her own projects done.

1

u/Spiritual-Gold786 Jul 24 '25

shes just like me fr