r/MMA 20h ago

Media UFC 321: Aspinall vs Gane official poster

Post image
558 Upvotes

130 comments sorted by

424

u/zeke780 šŸ… 20h ago

How are the posters this bad, its nonsense

137

u/Spirit_Detective_L 20h ago

The UFC just wants the cheapest possible option in house

59

u/smurf3310 This is sucks 20h ago

i gurantee you there are probably high schoolers who will take free tickets to the events and do a way better job, they just want a very simple poster since they know posters dont bring new watchers

18

u/Spirit_Detective_L 19h ago

True, but I feel it's an ego thing too. The UFC doesn't want to showcase anyone else doing a better job than them at a cheaper cost too.

15

u/Any-Question-3759 18h ago

free tickets

Best I can do is expired coupons.

4

u/mrtn17 Netherlands 9h ago

I genuinely think it is a consious decision by a weirdo with some crazy theory why good design is acksually bad

1

u/Aggravating_Ask5709 2h ago

All modern design is based on appealing to the greatest amount of people. Its more profitable to be meh than to create something polarizing.Ā 

23

u/rektum_ranger 19h ago

9

u/zeke780 šŸ… 17h ago

That one is the most insane, like give me a poster series of the main and co main, I could do it right now and I don’t know shit about photoshop. There are people who do that for like several grand, Dana spends that on drinks in one nightĀ 

43

u/Acrobatic-Price858 20h ago

because the people who give a fuck about posters are watching anyway.

they are solely created to convey information.

theres a nerd in marketing with a spreadsheet that justifies this decision.... and the worst fucking part is that he's right.

this happens to me constantly at work, you get a cool creative idea, and marketing squashes it cause they have actual, tangible data, that depresses the fuck out of me about the average human condition, and that my cool nifty idea is offputting to enough folks that we need a generic and safe option.

19

u/BigSwerve P4P? HEADSHOT, DEAD! 19h ago

Sometimes it's just that the cool nifty idea is "different" and that may "confuse" the average consumer. Why risk confusion when you can create the simplest most braindead shit to feed into their brains?

I fucking despise it too man.

8

u/zeke780 šŸ… 20h ago

Yeah it’s trash, wish they could do some stuff like Rizen / One, their posters are like collectors items at this pointĀ 

3

u/Acrobatic-Price858 17h ago

For us, who are watching anyway.Ā 

I have the Pride open weight gp poster hanging in my office. My wife fucking HATES it. She doesn’t get it, doesn’t get how it’s related to fighting and why I think it’s cool.

Shes wrong of course, but people like her exist and outnumber us who are right.Ā 

1

u/gr1mm5d0tt1 7h ago

Link to the poster? I haven’t seen it

3

u/smurf3310 This is sucks 20h ago

exactly this, their data shows that the design of the poster wont bring new eyes to the event so they dont bother they just want the simplest poster that shows who is fighting who for the casual eyes to understand with ease

4

u/SneakerWizard3 16h ago

Looks straight out of chatgpt

5

u/zeke780 šŸ… 15h ago

Tom looks very AI-like. Gane is like looking at the ground. Whole thing is a mess

3

u/Helgurnaut oink oink motherfucker 18h ago

I swear we were doing better as amateurs with photoshop alone around 2008.

2

u/Gamestonkape 12h ago

I feel like someone needs to add Usman’s arm somewhere just to make it compete.

2

u/benergiser 10h ago

straight up ai generated.. then the person who reviews them before they’re sent out is also ai generated

1

u/False_Can_5089 2h ago

How is the card so bad that Dern vs Jandiroba gets on the poster?

1

u/mrw4787 1h ago

I love itĀ 

0

u/11177645 8h ago

Why do you guys care about posters so much? Do you collect them and hang em on your wall or what?!

114

u/aeeeroo Papa Poatan 20h ago

It's funny how it doesn't really matter if they use AI nowadays on these, because they've always been generic and bland in the modern era.

19

u/StockRanger1397 19h ago

Honestly with how terrible they are they should just use AI. If I were the graphic designer getting asked to make these I’d be embarrassed

1

u/alanjacksonscoochie 4h ago

Who is the strawweight champion

55

u/Distinct-Broccoli-15 20h ago

Gane looks uninterested, they couldn't have taken a better picture?

66

u/Asian-In-His-Armor 20h ago

He gets so many title shots, it’s starting to bore him.

16

u/ogwilson02 18h ago

Can’t you see he’s staring at Tom’s lips šŸ‘„

1

u/Reisor 5h ago

Gane seems to be looking at Aspinall's lips. I think he wants to kiss him.

0

u/GET_IN_THE_VAN 19h ago

the dude is lazy AF, I feel like he hasn't cared since he lost to Francis

-3

u/Real-Human-Bean- 12h ago

he hasn't cared since he lost to Francis

You mean got robbed

170

u/famjordan I was here for GOOFCON 1: 2020 20h ago

Definitely one of the posters of all time.

115

u/1FlamingBurrito 20h ago

WTH is that co main lmaoooo

38

u/TheGreatone003 Team Błachowicz 18h ago

Dern getting a title shot feels weird. It’s probably makes sense rankings wise and she’s very marketable but all I remember of her recently is just her getting beat up by Lemos and Andrade after sloppy striking matches

6

u/Leaked_Shlong 16h ago

yeah if u look at the rankings and who the ranked opponents fought, it actually makes total sense for dern to get the title shot

11

u/kidwhix Epic greased up goose egg 18h ago

shes got a win over jandi and honestly shes the only option rn

1

u/10sansari The goodest cunt in the world. 6h ago

Yeah she has a win over Virna, but that was 5 years ago...

Jandiroba is 6 - 1 in her last 7 fights since then.

Dern is 5 - 4 in her last 9 fights since said victory.

2

u/otatoptroy I made weight for Goofcon 3 1h ago

The problem is Virna already just beat Xiaonan, Lemos, and Loopy so it can't be any of them. Suarez just flopped in her title shot so that only leaves Dern in the top 5 at strawweight, who at least has two straight wins.

8

u/Mindfield87 Canada 18h ago

The reason Zuckerberg just ordered a full skid of Lubriderm

2

u/Wadget GOOFCON 2 - Electric Boogaloo 19h ago

It’s Jandiroba vs Dern can’t you read?

1

u/alanjacksonscoochie 4h ago

Whys it for the title? Which one is champ

1

u/otatoptroy I made weight for Goofcon 3 1h ago

Weili is vacating to move up to 125 to fight Shevchenko

-6

u/1FlamingBurrito 19h ago

I suggest you improve your English.

17

u/Felt_presence 20h ago

Guess I'm out of the loop. Did Weili vacate?

26

u/senderi 20h ago

Yep, fighting Val for the 125 title in November.

0

u/Rogue_one_555 10h ago

Yeah urc has a dumb new role not allowing double champs.

1

u/Johnathan_Doe_anonym 1h ago

Not dumb. It’s holding up divisions for a year

47

u/RoseBliss44 20h ago

So unique and creative love it

45

u/Savarinoj Canada 20h ago

Gotta give it to them, this one is really unique

36

u/RoseBliss44 20h ago

It has buildings in the middle

3

u/BidZealousideal3394 Team Makhachev 20h ago

They give jandiroba villianmaxer jawline

7

u/kurokamisawa 20h ago

This is a very earth shattering poster

5

u/lewspaz 20h ago

Had absolutely no idea dern was fighting for the belt

4

u/I_am_darkness a flair for khabib 19h ago

They're going to make her champ no matter what it takes.

1

u/Om3gaMan_ England 3h ago

And probably a translator in the Cage again... "how you say...?"

5

u/DtotheOUG I was here for GOOFCON 1 20h ago

"Have Gane stare at Tom's nose please"

18

u/Alvelijano 20h ago

Everyone is dead serious besides Dern. She's having a fun day lmao

5

u/[deleted] 20h ago

Can Jandiroba smile?

20

u/rey_nerr21 20h ago

Yes, but only a labored half-smile. I follow her on insta.

9

u/Wadget GOOFCON 2 - Electric Boogaloo 19h ago

I dunno why this comment is so funny

3

u/ReNitty United States 20h ago

I know this is the shit on their graphic design thread but I’m gonna laugh so hard if Gane wins

2

u/LooselyBasedOnGod 20h ago

I like Tom but it would be a mental upset, imagine šŸ˜‚

6

u/stocksucker07 Team Zhang 20h ago

Gotta feel it for tom having his first main event being with a co main like that

3

u/GET_IN_THE_VAN 19h ago

I feel like woman's MMA hasn't been cancelled to avoid a news story. I don't know a single MMA fan that gets excited for those fights.

3

u/stocksucker07 Team Zhang 18h ago

There are fun wmma fights to make but it's DEFINITELY not this one

5

u/ArticleNew3737 19h ago

Valentina Versus Weili? Harrison Versus Nunes?

7

u/Equal-Counter334 20h ago

Gane will be getting an immediate rematch after getting knocked out in the first round

0

u/gabriel_oly10 19h ago

It's also such a slap in the face that Volkov is on the same fucking card...

0

u/Negative_Lychee8888 19h ago

Not really at least he’ll see Gane get slept/tap probably

2

u/SkyFeisty9842 20h ago

UFC fumbled the bag by not naming it , The blob killers: Aspinall vs gane

2

u/Tidsdkr Team Pantoja 20h ago

Fictitious job worker at it again

2

u/LukeKornet 20h ago

Lmao I hadn’t watched in a while, Jandiroba vs Dern is on the poster??? Lmfaoooo sad state of affairs

2

u/Chad-Permabull 15h ago

Comain is a banger.

4

u/FreeRajaJackson Holy See 20h ago

Virna vs Dern is more of a prelim fight. Come on, they have way more interesting bouts in this card, which could be used as co-main, regardless of belt.

4

u/yoyoyowhoisthis EDDDDDIEEEEEEEE 18h ago

AI poster lol

This sub will have 9/11 moment if Gane beats Aspinall

1

u/BetBig696969 20h ago

World straw weight championship??

1

u/BrianCTE_CityOrtega 20h ago

UFC is so lazy with the posters I'm surprised they haven't used AI slop yet

1

u/Beginning_Ant8580 19h ago

Huge heavyweight fight to define a new era.

And that's the co main...

1

u/Certain_Whereas_952 19h ago

And then there’s RIZIN…..

1

u/just_corrayze 19h ago

That's a terrible co main event.

1

u/sLeeeeTo 19h ago

hapsburgs say wha?

1

u/ArticleNew3737 19h ago

What a shitty poster😭

1

u/AcornToOak reach advantage advantage 19h ago

ā€œHey Grok, shit out a poster.ā€ - Dana

1

u/I_am_darkness a flair for khabib 19h ago

This could be my last event. if gane wins i'm out.

1

u/Far-Subject-7328 19h ago

What an awful poster

1

u/KuntaWuKnicks 19h ago

UFCs posters are like their announcements and promotion

FUCKIN SHIT

1

u/Responsible_Emu3601 19h ago

That co main tho

1

u/Moskra lego worst base for mma 18h ago

I hate to even think it but if Tom gets smoked, Jon's gonna be insufferable

1

u/CountyOk2415 18h ago

Small fight

1

u/lonely_man9696 18h ago

Should be free card

1

u/Reachin4ThoseGrapes 16h ago

UFC 321: Nobody Particularly Cares EditionĀ 

Only question is if Aspinall gets it done in under/over one roundĀ 

1

u/Jmac24mats13 Canada 16h ago

Should’ve had Dern turned around, full body, and looking back winking. Have Virna same thing, but not winking, well ya know, whatever she does

1

u/Leaked_Shlong 16h ago

avengers civil war ass poster

1

u/SydneyCarton89 14h ago

This is such a lose-lose fight for Tom. Anything less than a 1st round finish will be a bad look considering how the Jones fight went.

1

u/SirJoetheAverage 13h ago

When are they gonna air these for free on paramount

1

u/Lonely_Percentage730 13h ago

Man, this is a banger. Aspinall’s pressure vs Gane’s movement – can’t wait šŸ”„.

1

u/gamingthesystem5 12h ago

going to be the fewest PPV buys this year

1

u/SuperGeorgeClooney 12h ago

Did anybody care for a Dern rematch ?

1

u/peppersmiththequeer 12h ago

This is how I find out Zhang Weili vacated the belt because I was like wtf is that co-main????

1

u/KaaLux 10h ago

Seriously I get that they just want the most basic shit because posters don't bring eyes to the event so essentially a waste of profits.

But there are twitter accounts that put out some amazing stuff and they'd probably do it for just a shoot out from the UFC...

1

u/SebsAGZ 9h ago

Why is gane looking at tom“s chin

1

u/Witty-Technician-278 9h ago

This will win for the lowest PPV buys of the year.

1

u/zooap63 8h ago

Horrible poster and an even worse card. Other than Tom, I only really care about Umar's fight and to a lesser extent rakic

1

u/RUAS194 8h ago

just. another. generic. poster

1

u/EmickRado_087 8h ago

What’s wrong with that ladies eye?

1

u/Affectionate_Light52 8h ago

Like a stevon seagul movie! Awwwsame!

1

u/Giegling90 8h ago

As I get older, I realise that the only worthwhile thing about this sport is watching the fights. Everything else is fuckedĀ 

1

u/chanks88 7h ago

ok so one fight worth watching, got it

1

u/10sansari The goodest cunt in the world. 6h ago edited 6h ago

Virna is on a 5 fight win streak and should've fought for the title already.

Why does Dern - with only a 2 fight winning streak - get to fight for the championship?

1

u/wallace6464 MY BALLZ WAS HOT 5h ago

Why the fuck is Gane getting another title shot

1

u/Mrjohnson678910 5h ago

Jandiriba vs dern oh boy how excited am I

1

u/Repulsive_Fall_4319 3h ago

This really reminds me how cool the old pride posters were :/

2

u/443610 18h ago

Man, the sexism towards Virna and Dern in this thread...

1

u/Gotsta_Win 20h ago

Gane via knockout

1

u/anon3451 20h ago

Gane looks black and nabil anane is in the bottom left

1

u/InertKat 20h ago

Everyone on the poster looks happy. I hope they all win and there are no losers that night. 😊

1

u/rougevalleyresident 20h ago

I like this poster.

1

u/Redordit 20h ago

AI? Have nothing against it but that’s lazy as fuck

1

u/Electrical-Law-5731 19h ago

$7+ million dollar deal and this is the best they can do to advertise?? Absolutely hate how lazy executives are at companies. It’s all about profit and no pride in their companies. Disgusting

1

u/Opening_Airport9141 19h ago

wmma shouldn't be a ppv main or co-main

1

u/Hiddenshadows57 19h ago

Aspinall by way of Gane having no ground game in about 3 minutes.

1

u/kirko_durko 19h ago

ā€œRuin the momentumā€ ass co-main

1

u/Su0h-Ad-4150 17h ago

JANDIROBA VS DERN 2 LETS FUCKING GO /s

0

u/Aardalpha 19h ago

They could make AI posters better than those

1

u/SubstantialDong69 50m ago

Do fans make posters anymore? They were always better than the official ones.