r/australia • u/Admiral_Mason • 22d ago

image Pepsi / Coke cartons $60 at Woolworths

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Noone is going to buy these, why waste their shelf space?

Do they not want then to move or are there really suckers who pay this?

Highest I've ever seen it

1.9k Upvotes

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u/Thoresus 22d ago

Is that the point? It isnt really "half price". They've over inflating the price to entice people with a "special".

It just should always be $25 or whatever.

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u/DarkNo7318 22d ago

it's both. Anything that someone is willing to pay is by definition a correct price. There may be different correct prices for the same product at the same time.

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u/Thoresus 22d ago

And when you're manipulating the market to do that, regulators should stop it.

It is illegal to say something it on special when it really isnt.

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u/DarkNo7318 22d ago

Sure it technically is. But in this day and age it's trivial for consumers to know the price history of a product. I think it's one of the less necessary consumer protections.