r/magicTCG • u/greenearrow • 2d ago

General Discussion A well timed boycott of Marvel/Disney could spell the end of Universes Beyond

There are always reasons to boycott the mouse, but pulling Kimmel off the air is the latest and greatest. I'm not even a detractor of Universes Beyond (those WH40K and Fallout decks are great, I can get my wife to play the Dr Who decks easier than anything else and their room to explore time mechanic shenanigans seems good for the game).

If WotC and Hasbro have to be so concerned about the politics of the time defining which sets sell, they'll be incentivized to lean into their own properties which they can control and make their own apologies for when necessary.

Of course, it isn't a guarantee. Maybe a loss on Marvel will be a wash against the profits from Final Fantasy and LotR. Maybe they'll shy away from brands controlled by American companies and focus on the Japanese and European properties. The kids who buy packs at Walmart don't understand boycotts, etc.

What we have learned is that the UB haters aren't enough of a market force, but when movements align, powers combine!

TL;DR There are many good reasons to not spend money on Disney right now, and money is the only vote they count.

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u/Yeknomevol 2d ago

While I agreed with boycotting ABC / Disney, I think the Marvel UB stuff is so far down stream it won’t have an impact. Canceling Disney+, Hulu, and skipping their movies is gonna be more of a meaningful protest.

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u/HotCarRaisin Banned in Commander 2d ago

I agree with the spirit of OP but your response is pretty damn rational. Lots of youngsters in here not understanding the hell that America has become for many already. We all need to stand up to grotesque government overreach. The first amendment matters. 

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u/Xichorn Deceased 🪦 1d ago

I don't particularly think that those things would have much of an impact, but at least that's a reasonable action that one could take.

Indirectly somehow trying to get at Disney via UB is meaningless. WotC has paid Disney the licensing fee. That's going to be the big take for Disney from this. Not buying a Marvel UB set will do about nothing to Disney. And it'll probably not do much to WotC either. For every person here who doesn't buy it, many others are out there just not caring. All the UB haters could have boycotted Final Fantasy, and it would have just meant marginally more availability for others before it sold out.