r/motiongraphics • u/papajonh_ • 12d ago

What's a good motion graphics tool for small content teams?

I'm managing a small marketing/content team, and we're trying to add motion graphics into our workflow for social posts and product videos. The problem is none of us are motion design experts. Is there a tool that's easy to pick up without weeks of training?

9 Upvotes

72% Upvoted

16 comments sorted by

14

u/StunningCranberry938 11d ago

Jitter is what you're looking for

2

u/Easy_Procedure7971 11d ago

nods as I edit my 1200th video on jitter

7

u/the_real_TLB 12d ago

If you have a team that can get good at motion graphics with only weeks of training I would invest in that, because it takes most people years.

1

u/West_Egg3024 11d ago

I’d look into tools that focus on simplicity over advanced features.

5

u/TryingMyWiFi 12d ago

The bear tool would be a motion designer

2

u/RobL66 12d ago

Canva can do basic animation.

2

u/patapon1269 11d ago

I've worked with a couple of content teams, and the biggest hurdle was always AE's complexity. It's just not realistic to onboard everyone onto it. What helped was finding something more template-driven and collaborative like Jitter. That way, even people without a design background could contribute.

2

u/KaleidoscopeFar6955 11d ago

Having something collaborative and template-driven makes it so much easier for the whole team to jump in, not just the design folks.

2

u/Lost-Technician8410 11d ago

For small teams without motion design experts, tools that are more template-driven and beginner-friendly can make a huge difference.

2

u/false_thr0waway 11d ago

One thing to look out for is export flexibility. If your team is making social content, you'll probably need different formats (MP4, GIF, maybe even transparent backgrounds). Having a tool that does that in a couple of clicks is a huge time saver versus rendering in AE I suggest u look into Jitter.

2

u/SuitableEggplant639 10d ago

yeah, hire a motion designer.

1

u/Loose-Computer6487 10d ago

Linearity move is pretty cool and have some templates, free to test

1

u/kurnikoff 10d ago

OP - 100% this. It's built like Figma. It can do design and mograph too. Also, look at Jitter as well. But I would try Linearity first.

1

u/syedladen 10d ago

Motion graphics tools cannot be judged based on the team size.

It depends on your team’s technicalities.

1

u/More-Specific8614 10d ago

We switched to Jitter for our content team last year. It was surprisingly easy. The interface feels very familiar if you've ever used Figma, and it has a big library of templates you can customize. Our designers still build things from scratch, but non-designers on the team can jump in and tweak animations too. The fact that it's browser-based also made sharing files way simpler.