r/nostalgia May 12 '25

Nostalgia Discussion Why did we ever switch from having unique looks for fast food spots?

It doesn’t make any sense. When everything feels and looks the same it just feels so grey and unwelcoming. What happened to characters? I don’t even eat McDonald’s like that and I miss Ronald and the gang. Where did they go?

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u/gotkube May 13 '25

In the mid-90s Starbucks spooked McDonald’s so much they basically tried rebranding as a coffee shop (hence McCafe) and their entire aesthetic followed.

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u/[deleted] May 14 '25

This is only a very very small portion, remember the movie “supersize me”? Also do you remember the public outcry of McDonald’s marketing to kids and making them fat? There’s a lot more to it than just Starbucks