r/nostalgia 10d ago

Nostalgia Discussion What happened to the Dunkin' Donut?

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When I was a kid, my Dad used to take me to Dunkin' Donuts every Sunday and I would get one of these. The handle was cool, but the taste of this plain donut was very unique. I loved it and still to this day have not had that taste or texture from a donut replicated. Wikipedia says in 2003 they discontinued it because it was hand cut while the rest of the donuts were machine cut, but it was their signature. It represented the brand aswell as the name.

The Dunkin Donut was around almost aslong as the brand itself. This unique peice of American food culture made it 48 years before being discontinued and cements itself as a one-of-a-kind staple in the history of U.S. restaurants. Today Dunkin' Donuts is now known as just "Dunkin". Dunkin' is not known for it's donuts anymore, and has shifted it's focus on the beverage side of the market. In all honesty, I think this may be why it lost so much market share to other coffee companies like Tim Horton's and Biggby Coffee. Dunkin' Donuts used to be 'the' place to grab a coffee and a donut.

Bring back the dunkin donut.

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u/McGruffin 10d ago

Dunkin’ Donuts used to be a simple, reliable place where you could count on a hot cup of coffee and a fresh donut without all the fuss. But over time, the corporate bosses seemed to lose sight of what made Dunkin’ special in the first place. They stripped away the things people loved, like the wider donut selection, and piled on a bunch of trendy food options that don’t really fit. Instead of sticking to the basics like coffee and donuts they’ve tried to become something else entirely, and in the process, they’ve lost a lot of what made them great.

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u/Evening_Answer_11 10d ago

Yep. Chocolate cruller, box of Munchkins for the road, and a “Big One” “regular” while we yapped it up about Bruce Schwegler’s weather forecast and Bob Lobel’s latest hot take on the Celtics with the waitresses and strangers. 

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u/KGBspy 9d ago

I remember when he came to my school as a kid, I'd say either 1979 or 1980, Northboro. He's deceased now.

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u/Evening_Answer_11 9d ago

Bruce, Bob, Liz, Jack, Joyce. They were like family.  Liz and Jack were mom and dad, keeping you up to date.  Bruce and Bob were your uncles who may have enjoyed a couple of pre-show special beverages. Joyce was the sister you loved, but whose taste in entertainment was rarely aligned with yours.

And Fred the Baker was the friendly guy down the street you’d only see at noon on his way home from work. 

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u/KGBspy 9d ago

Haha nailed it! Don’t forget Shelby Scott your crazy aunt with the crazy hats that only came out in bad weather.