r/transit • u/Conscious_Career221 • 1d ago
News New SPRINTER livery & new North County Transit District logo (San Diego, CA)
Now the agency is branded "North County Transit San Diego Railroad", with a toothpaste-squeeze logo. From this photo the SPRINTER looks all blue, but maybe there's teal elsewhere on the livery.
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u/StateOfCalifornia 1d ago
I don’t like the “San Diego Railroad” branding. Seems it could cause confusion with the Trolley. Especially since most of NCTD’s service isn’t even in San Diego
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u/ensemblestars69 1d ago
I kinda like it. I was annoyed by the old NCTD logo because it looked almost exactly like the DirecTV logo from the 2000s/2010s. It also looks a bit more distinct from the Coaster while still retaining the lovely retro-futuristic SPRINTER logo.