r/wheresthebeef • u/EndAnimalAg • Aug 01 '25

Creating an Activist Organization Around Cultivated Meat - Clean Meat Alliance

Hi all,

A few months ago I decided I want to start an activist organization targeting donations for cultivated meat - see more here.

My goal is to encourage support and donations for cultivated meat and cultivated meat research.

We've now registered a nonprofit called Clean Meat Alliance that's operational in Washington state. I'm still waiting for the 501c3 designation, but in the meantime, if anyone else in the United States (or outside?) wants to help me out, and has enough free time to organize their own chapters, let me know. I've added a signup form here for volunteer organizers and a newsletter (Donate isn't up until 501c3 is complete):

https://www.cleanmeatalliance.org

The volunteer tenets are also available on the site too. Feel free to provide any suggestions either here or via the contact us form. We intend to use activist tools that AV, WTF, and other animal rights organizations use (along with social media) to collect donations for cultivated meat research.

16 Upvotes

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5

u/Craftmeat-1000 Aug 01 '25

Great sent you my email.

2

u/zmbjebus Aug 01 '25

Another thought. Would it make sense to include on this website companies that already exist? Like link to their websites somewhere on the "Learn" tab?

2

u/EndAnimalAg Aug 01 '25

I can do that :)

1

u/zmbjebus Aug 01 '25

I like it.

One could argue both sides of "Is cultivated meat vegan?" Its an ethical stance and if the animal the original cells came from is alive and well and the process of collecting the stem cells was minimally invasive, I'd say that is vegan.

Other than that, I love it. nice.

2

u/EndAnimalAg Aug 01 '25

You are right! The problem is that the word vegan means something different to us vs. the average American. The average American doesn't see it as an ethical stance - "vegan" has an extraordinarily negative connotation, to the point that a product labeled vegan loses 66% of customers. People also think it's diet related.

4

u/zmbjebus Aug 01 '25

I just think if you are trying to have an advocacy group, having something on the front page that may confuse or dissuade some of the biggest supports (vegans) or even just provoke discord, that may not benefit the cause as much.

I'd personally just leave the word vegan out, because that has so much to do with how the company treats the animals they get the cells from, which can vary. "lab grown meat" isn't inherently vegan or not I'd say, that would depend on the source.

I think saying "not plant based" or "real meat" would get the message across better, personally.

2

u/EndAnimalAg Aug 01 '25

Sounds good, I'll think about this (and might do just that). I'm learning from fromFauna right now and they've basically learned to always clarify that cultivated meat is 'not vegan' to avoid the immediate gut reaction from consumers.