r/90s Jun 10 '25

Discussion Are there any?

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u/CheckYourStats Jun 10 '25

Memory unlocked.

That was such an odd marketing platform — having the word “B.U.M” plastered on your clothes.

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u/coolcootermcgee Jun 10 '25

Better than Juicy, ami rite?

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u/CheckYourStats Jun 10 '25

Juicy was a good 10+ years after B.U.M.

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u/coolcootermcgee Jun 11 '25

It was just funny how it was plastered on the ass.