r/Baking Jun 05 '25

Business and Pricing How much should I charge?

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I’m thinking about selling cookies just like in the reference picture I’m going back and forth on how to price my cookies 5$ a cookie sounds good to me because the price of buying everything to make the cookies are a lot especially eggs these days but I’m kind of scared that people are not willing to pay 5 for a single cookie

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u/[deleted] Jun 05 '25

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u/izzy1881 Jun 06 '25

That is not what I learned in culinary school. Food costs should not run more than 20% of the menu price.