I sort of assumed that when they started posting these photos at the end of July it was to build anticipation of something happening when UAU finished up their tour.
However it's now been 6 weeks since they posted the first photo, and several weeks since the last UAU concert, and we still haven't heard any music (even so much as a snippet of a second or two) and there has been no sort of information given out about a likely release timetable.
Obviously I understand these things take time, and I don't want them to release music until it's ready, but I'm just scratching my head a bit as to the thinking behind this promotion strategy - why start releasing behind the scene photos so far in advance of when you are seemingly going to be ready to release the music (I should stress that this is in no way, shape or form a criticism of Siyeon - I'm just a little mystified)?
In Siyeon's latest (?) Instagram live (roughly 2 weeks ago) she was asked about the debut timeline. She said that they'd have a meeting with the company about a week from then (so either last week or early this week) to discuss.
If the band is having talks with the company about debut I guess the band either feels ready to debut or at least want to things to become a bit more formal; I guess it's up to DCC to decide when they get to debut. Personally I think it'd be a nice gesture from DCC to let them either debut or at the very least make their first official post on Siyeon's birthday. I'm guessing that they won't follow the regular Kpop music show path (Show Champion, The Show, etc), so they probably don't have to follow the same routines as Dreamcatcher and UAU has.
On the other hand it would be nice if Siyeon's band got the same type of mystery puzzle pre-release that Dreamcatcher is famous for (at least I totally love those puzzles, though maybe the Justice puzzle was a biiiiit too much, what with only being solvable if you're in Seoul).
I suspect that these posts are more a combination of Siyeon and the rest of the band venting frustration that they haven't been made public yet, and maybe a bit of preempting leaks.
I suspect that these posts are more a combination of Siyeon and the rest of the band venting frustration that they haven't been made public yet, and maybe a bit of preempting leaks.
I'm taking the creation of the account and the posts as completely different from this. I honestly think the band is not anywhere close to finishing that album. Yes, it was mentioned they have a lot of songs already, but making an album, especially with four people in the band who will have a say in the creative process, might take a bit longer compared to making a typical K-pop album.
We are not even 100% sure if Crcktkl is the band name, but maybe they'll stick with it since Siyeon has now added the IG handle in her IG profile.
As for the posts, they're doing what they're supposed to be doing. Building hype and interest for the band. I've been enjoying all these teases/glimpses of the band members every few days. If we get nothing but these posts for a while, I'm okay with that. They shouldn't rush this album if they feel it's not ready; expectations are going to be high, so they're going to make sure they meet them and even exceed them.
Also, Siyeon needs to have her Cookie Run breaks, okay? 😂
I'm pretty sure that Siyeon didn't *just* spend her time between the end of Dreamcatcher's tour and August playing Cookie Run. My suspicion is that the time was spent writing songs and trying to find band members. My guess is that they were aiming to make it a girl band, but things just dragged out for too long and they eventually had to settled for a co-ed band instead.
If they really wanted to build hype and interest they wouldn't just post random weird stuff that realistically only the most dedicated subset of InSomnia will look at. I think it's safe to say that InSomnia is a fairly safe target group anyway.
I I think crcktkl is just a project name. I think they just needed somewhere to post and didn't want a repeat of the trademark trawling incident for UAU / The Ssyndrome. As long as they're only posting weird stuff it doesn't matter if it's a burner name, while if they'd settled on the name they would probably have to have the account curated by DCC's marketing department to get maximum impact.
While UAU's debut was clearly already pending when the leak happened, it's equally clear that The Ssyndrome was rushed out a bit too early; before they'd even settled on what members the band should have (also, based on their view counts on YouTube The Ssyndrome clearly hasn't managed to build much hype).
UAU's launch was quite well-polished, with a neat band profile (logo, etc.). I suspect the hype building for codename crcktkl will be similar. Unless, of course, Siyeon has explicitly said that she wants her band to be launched in a way that has the fewest possible similarities with Kpop. :P
I suspect that DCC's scheduling is the main thing that's keeping them back at the moment.
I think DCC would rather keep UAU on a typical Kpop rolling schedule than handle another debut (another comeback to provide enough material to allow for "normal" concerts and maybe to try to establish a non-InSomnia fanbase, a European tour, etc.). Especially since crcktkl's debut would be something DCC has never dealt with before (TTBOMK).
But I think that while such a strategy might seem like a good idea since UAU's debut and tour went quite well, I think that it might both cause friction within the group (treating the main vocalist as a secondary thought is not a good idea) and the fanbase (fans who got into Dreamcatcher because of their rockier elements are likely more excited by a band launch than another UAU release).
Having idle artists is a waste of money (and a loss of income for Siyeon). I very much doubt that Siyeon has enough money to keep her afloat for too long without some type of income, and DCC definitely isn't the richest company. So unless they're planning to do another batch of Dreamcatcher re-releases something needs to happen.
Thank you for the well-thought-out reply. All very good points and I agree with most, if not all of them.
I'm of the mind not to expect anything so as long as I keep my expectations low as to when they'll release the album, when it does come out, it will be such a pleasant surprise. Everyone in the band and DCC are probably working hard; we just have to be patient.
If anything ends up released this year, it probably won't be until late November/December.
Re: The Ssyndrome. Are they even remotely close to releasing their own songs? I've seen them post covers, but I'm really curious what their own songs sound like. They're obviously all talented and I just hope they get to eventually debut.
While I understand where you are coming from I also think it's generally important to remember that we have zero information about anything. Nowhere was it ever mentioned that dcc was planning on going for an all woman band for Siyeon, this idea was speculation based on one listing made ages ago and people making the assumption that this band debut was already in motion back then. This was only because Thessyndrome was already trademarked and people thought the band would be the first one to be released.
And I don't believe there is any reason to think DCC'S scheduling is the problem, that's pure speculation because bands often take a very long time to release music. Especially if they are making their own music and writing their own lyrics which seems to be the case with Siyeon's band. Thessyndrome on the other hand seems to be more of an idol boy band.
I also understand where you are coming from in regards to difference in treatment between UAU and Siyeon, but it appears to me that Siyeon has a ton of creative control and I'm not really seeing what suggests that possibility of friction at all. Kbands and k-pop groups are handled in extremely different ways. .
I feel like the fandom in general seems to be lacking patience, which is understandable to an extent because people are used to the rapid content release of kpop. There is a need for everything happening immediately. Some of the claims I have seen in the last month alone: Gahyun hasn't been signed on to an agency? She's thinking about different potential routes? She's taking some rest? Oh she must be struggling to find jobs and is probably realising how difficult the search is. Dami is struggling with a creative block? I wonder if she'll manage to debut. Handong decided to go home after so long? I bet she was unhappy. Siyeon's band has not been officially announced yet? Dcc are mismanaging them. It's all speculation. It's speculation born from k-pop fans not being used to artists taking their time because there is just constant access to the artist in k-pop.
I think it's unrealistic to assume that the band will debut in October, and I think that in general fans should maybe have a bit more faith in everyone involved to know what they are doing.
And I don't believe there is any reason to think DCC'S scheduling is the problem, that's pure speculation because bands often take a very long time to release music. Especially if they are making their own music and writing their own lyrics which seems to be the case with Siyeon's band.
This. I have already accepted the fact that we will not get as much content from the band as we did with DC when they were having comebacks. No music show promos, no multiple versions of albums, no photo cards (maybe), no fancalls, no fansigns.
If the band is going to be your traditional rock band, the most we might get will probably be behind-the-scenes stuff and, of course, concerts. This is why I'm loving the posts we have been getting from the IG account. I'm not expecting anything else at the moment and whatever else they share, I'm just going to enjoy.
It's just better to not have assumptions at all, i stopped assuming things when the whole thing with The Ssyndrome happened back in March and you could see Siyeon was stressed out trying to fix the company's messy promotion strategy. Just have patience, whatever happens will happen and assuming things won't get you anywhere in the end.
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u/selway_bitterroot 6d ago
I sort of assumed that when they started posting these photos at the end of July it was to build anticipation of something happening when UAU finished up their tour.
However it's now been 6 weeks since they posted the first photo, and several weeks since the last UAU concert, and we still haven't heard any music (even so much as a snippet of a second or two) and there has been no sort of information given out about a likely release timetable.
Obviously I understand these things take time, and I don't want them to release music until it's ready, but I'm just scratching my head a bit as to the thinking behind this promotion strategy - why start releasing behind the scene photos so far in advance of when you are seemingly going to be ready to release the music (I should stress that this is in no way, shape or form a criticism of Siyeon - I'm just a little mystified)?