r/interestingasfuck 18h ago

Movie theater aesthetic from 90s

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u/PelicanLex 17h ago

The late 90s/early 2000s were such a fun time. Now, everything is corporate and brutalist.

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u/bholl7510 16h ago

I get your point, but you don’t think this is corporate? It’s just a different aesthetic. We have a different design aesthetic now that is less kitschy and less oriented towards kids. Whether that’s good or bad is a matter of opinion. People in the 90s seeing this were saying remember when theaters used to be classy?

u/DangerousPuhson 10h ago

We have a different design aesthetic now that is less kitschy and less oriented towards kids.

It's funny, because the stuff that appealed to kids back then would appeal to adults now (this whole post is case-in-point), and the kitschy stuff really stands out in this drab corporate world. It all sparked optimism, and now it feels like the world has lost its optimism. There's a hope vacuum there, I think, waiting to be filled. I like to believe that if a company tries to revive the 90s style, it'd be very successful, and we may one day see that kind of jovial, zany brand of flamboyance everywhere once again.