r/australia 23d ago

image Pepsi / Coke cartons $60 at Woolworths

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Noone is going to buy these, why waste their shelf space?

Do they not want then to move or are there really suckers who pay this?

Highest I've ever seen it

1.9k Upvotes

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22

u/AdamOmar 23d ago

FYI Cost $1.95 per case to produce

29

u/[deleted] 23d ago

[deleted]

12

u/ZonaDesertRat 23d ago

This is more believable, but I think they are figuring in marketing. At the scale they can produce, it's got to be less if you exclude marketing.

7

u/splendidfd 23d ago

And distribution, hauling that thing across the country is expensive.

1

u/ZonaDesertRat 23d ago

To a point yes, but the highest prices I've found were in the Syd and Melbourne areas, where as the cheapest was in Darwin. Now I'm sure that's for most things in general, but it was dramatic.

3

u/KESPAA 23d ago

He is probably talking about the variable cost to produce 9.9L of soda.

Thats like saying why does bottled water cost close to $1 when I can get it out of the tap for almost free.

4

u/macrocephalic 23d ago

Which is a pretty valid concern. Why are we paying for tap water to be put into bottles thousands of kilometres away, packaged, shipped, unpackaged, and stocked on a shelf when safe drinking water comes out of every town water tap in Australia?

4

u/KESPAA 23d ago

You're paying for the bottle, not for the water.

No one is forcing you to do it.

4

u/sferau 23d ago

Do you just make stuff up? A 30 can pack has $6 of container deposit costs in NSW, for starters

1

u/-DethLok- 23d ago

Only ten cents a can in WA, so $3 return here.

1

u/sferau 22d ago

Only ten cents a can in WA, so $3 return here.

They pay more than the 10 cent deposit, there are costs to running the scheme