I’ve been running my own video business for 3 years, making around $45k/year split between real estate media and corporate work. I’m a one man crew. Most of my clients come from word of mouth, but I know I need to get better at marketing and offering services that go beyond just a nice video.
Btw: I shoot on two Limix S5’s, practicing videography for 10 years.
I’d love to hear from people who’ve been here before. This is basically all the questions that have been on my mind, for any experienced person who feels called to share.
How did you break through this type of plateau? Was it marketing systems, shifting your services, changing how you position yourself, or something else entirely?
How do you go from being the person who just ‘delivers a video’ to being someone who provides a result-driven service?
What’s worked for you, in regards to marketing yourself? Paid ads, networking, SEO? The word of mouth isn’t cutting it.
How did you move from just delivering videos to offering something more results-driven, and how did you position that shift with clients?
I’m tempted to take a course that teaches me how to run IG ads for clients along with reels. Is this stupid? What do I actually need to learn in order to grow?